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Chapter 339 - Chapter 339: Exposing Apple's True Colors, In-house Chip Trial Production

In the past, other mobile phone brands were all studying iPhones, learning from iPhones, and catching up to iPhones.

But now, all mobile phone manufacturers, including iPhone, are studying Xingyi Sky phones, learning from Xingyi Sky phones, and catching up to Xingyi Sky phones!

Even the redesigned iPhone 5 will bear many traces of the xphone 1 and xphone 1pro.

There's no doubt that Xingyi Sky phones currently represent the pinnacle of design in the mobile phone industry.

This is true not only for phones, but even tablets are using Xingyi Sky tablets as a benchmark.

The iPad 3rd generation was already designed, so it couldn't be modified and was launched as is.

However, the new Samsung tablets and the next generation of iPads will all draw inspiration from Xingyi Sky tablets for major upgrades and reforms.

It can be said that Xingyi Sky Technology is already at the forefront of the industry.

But what competing businesses don't know is that while they are studying the xphone 1 and xphone 1pro, Xingyi Sky Technology is already developing the brand new Xingyi Sky 2nd generation!

Even the Xingyi Sky Tablet 2nd generation for next year has already begun planning by Wang Yi.

March 12th, Apple Headquarters.

Jesse walked into Cook's office excitedly, holding the new data report.

"Come on, Jesse, looking at your expression, you have good news for me!"

Cook was in a great mood, finding Jesse, who was standing before him, more and more agreeable.

It was Jesse's idea to leverage GPU performance for a "dimensional reduction attack" on Xingyi Sky tablets.

Jesse smiled faintly:

"Chairman, our strategy is very successful. According to the information we have, three days ago, the daily sales of Xingyi Sky Tablet X1pro reached 200,000 units per day. But since the GPU incident, the daily sales of Xingyi Sky Tablet X1pro have dropped to 100,000 per day, and within three days, it's estimated that it won't even reach 100,000!"

"Meanwhile, the number of full-price pre-orders for our new iPad is continuously increasing. In three days, the number of full-price pre-orders has already exceeded 2 million!"

"It seems the four-fold GPU gap has severely hit Xingyi Sky Tablet X1pro. Very good, excellent!"

Cook was in a great mood.

On one side, Xingyi Sky Tablet X1pro sales halved, and on the other, new iPad sales surged!

Cook was very happy:

"The iPad 3rd generation received two million full-price pre-orders in three days, with hope to break Xingyi Sky Tablet X1pro's first-week record of four million, and reclaim the glory that belongs to Apple! Before Xingyi Sky Tablet X1pro, the global tablet sales record had always been held by our iPad!"

Jesse nodded:

"This is not a big problem. As the GPU incident ferments, the sales of Xingyi Sky Tablet X1pro will only continue to decrease, while the sales of the iPad 3rd generation will continuously increase. After all, not many users would choose a product with four times worse GPU power efficiency!"

"That's right, you handled this beautifully; you've earned a great merit!"

Cook was in a great mood, truly finding Jesse more and more agreeable.

Xingyi Sky Tablet X1pro was so formidable, so invincible, that the new iPad was no match, and everyone at Apple was at a loss.

As a result, this Jesse guy came up with such a cunning idea, replacing concepts, and using an Asus tablet with the same processor to tarnish the Xingyi Sky tablet!

It was simply a stroke of genius!

Cook was in a great mood and couldn't help but ask:

"Jesse, you did very well this time, we achieved a great victory. But what if, after the iPad launches next week, Xingyi Sky Technology re-evaluates and tests new results that are less than four times better? What if it's not even twice as good?"

This was a crucial question.

No one knew better than Cook and Jesse how the four-fold difference came about.

Jesse, however, was unfazed:

"Chairman, does that matter?"

Cook frowned slightly:

"Doesn't it matter?"

Jesse waved his hand:

"It doesn't matter, not at all!"

"The GPU performance of the iPad 3rd generation is stronger than that of the Xingyi Sky Tablet X1pro. Even if Xingyi Sky Technology's final test result isn't four times, or even two times, it's still significantly stronger than the Xingyi Sky Tablet X1pro."

"Moreover, by the time Xingyi Sky Technology completes its tests to clear its name, the iPad 3rd generation will have already sold tremendously, while the Xingyi Sky Tablet X1pro will have suffered heavy losses due to being branded a 'GPU five-scum fighter'."

"What you said makes some sense."

Cook nodded, but still felt it wasn't foolproof.

Jesse continued to smile:

"Besides, it's easy to spread rumors but hard to refute them. It's easy for us to smear Xingyi Sky Tablet X1pro as a 'GPU five-scum fighter'. But it will be difficult for Xingyi Sky Technology to clear its name."

"Even if Xingyi Sky Technology clears its name then, we can still accuse them of imprecise testing, cheating during the test, inaccurate results... all of which can be manipulated. The rest is just quibbling. Anyway, our iPad 3rd generation will have already sold like hotcakes, and we'll have made our money."

"I see." Cook was in a great mood, "In that case, it's foolproof. The throne of the world's number one tablet will still be the iPad, and can only be the iPad 3rd generation!"

"Absolutely, hahaha."

The two exchanged glances, both in high spirits.

However, just as Apple was fantasizing about a beautiful future, Nvidia's counterattack had already arrived, not even waiting for the iPad 3rd generation to launch a week later.

On the contrary, it was only three days!

A tech blogger uploaded a video on YouTube.

The title was "New iPad Prototype Actual Test: CPU Performance Is Lacking, GPU Performance Is Overstated!"

As soon as this video was released, it quickly went viral.

Whether it was Nvidia or Asus who did it, that was unknown.

After all, Apple's audacious move, using the Asus tablet as a scapegoat, made Asus's already mediocre sales even more dreadful.

Asus naturally held a grudge!

Upon learning of this, Wang Yi also curiously opened the video, and a foreigner appeared on the screen:

"Hi everyone! I'm your friend Tony, passionate about tech just like you."

"As everyone knows, after the new iPad was released, they stated directly that their A5X's GPU performance was four times that of Tegra 3, which is incredibly powerful."

"But Tony expresses some doubt about this. After all, products of the same generation shouldn't have such a large gap. Moreover, Nvidia is a giant in graphics cards, so its GPU performance shouldn't be that poor."

"Coupled with Apple not releasing specific test data and procedures, I am even more skeptical about the accuracy of the 'four times' claim."

"To get to the bottom of it, I decided to test it myself."

"Unfortunately, the new iPad hasn't been released yet, so we plan to go to an Apple flagship store to test it."

"To proceed smoothly, I found some friends to act as wingmen, covering for me. I'll operate, and another friend will record the entire process with a camera hidden in a bag!"

"Alright, wingmen in position, attracting all the store clerk's attention."

"Camera in position, recording throughout."

"I'll start testing!"

"Download the testing software from the App Store, then begin the test."

"First is the CPU test. For this part, we will use Sunspider 0.9.1 and Rightware BrowserMark, two commonly used CPU testing software programs, for the test."

Wang Yi suddenly realized:

"Right, there's no AnTuTu yet these days. Or should Xingyi Sky Technology invest in AnTuTu?"

There's no choice; if Xingyi Sky Technology doesn't invest, and a competitor does, then no matter how powerful Xingyi Sky phones become, they won't win.

Huawei in its previous life was like this: as soon as it got first place, the algorithm would be modified overnight, putting it in fifth place the next day, and out of the top ten on the third day.

Therefore, for strategic considerations, investing in AnTuTu is also necessary.

Wang Yi didn't want to be easily manipulated by competitors' cheating.

Soon, both sets of tests were completed:

"Sunspider 0.9.1, the iPad 3rd generation scored 95,141 points, less than 100,000... How to put it, it's very poor, not even as good as the previous generation iPad!"

"I remember the iPad 2nd generation scored over 100,000 points. And the Asus tablet and Xingyi Sky Tablet X1pro would only be more formidable. In terms of CPU, the iPad 3rd generation lags far behind."

"Rightware BrowserMark, the iPad 3rd generation only scored 50 points, which is also very poor."

"Similarly, it was clear during the test that app switching became choppy, even a bit laggy. This performance is very poor."

"Alright, the CPU test ends here. Next, we will use GLBenchmark 2.1 to test the GPU."

"The GPU test results are also out. The iPad 3rd generation scored 140 points, which is a very good result."

"Oh no, the sales assistant spotted us, let's retreat first!"

Saying this, the blogger and cameraman quickly left and returned to their homes:

"The CPU and GPU performance of the iPad 3rd generation have both been tested. The CPU is very poor, not even as good as the previous generation iPad. The system's fluidity is also inferior, probably because the new iPad's resolution is too aggressive, and the configuration can't keep up."

"Next, we will complete the tests for the control group."

"For the control group, we selected three tablets: the iPad 2nd generation, the Asus tablet, and the Xingyi Sky Tablet X1pro!"

"We will use the three aforementioned software programs to test these three products. Then, we will compare them with the iPad 3rd generation."

Soon, the three tablets' three sets of tests were all completed.

"At this point, the entire testing process is perfectly complete. Next is the announcement of the results!"

"First, the CPU test, Sunspider 0.9.1 scores:

iPad 3rd generation: 95,141 points, fourth place!

iPad 2nd generation: 101,201 points, third place!

Asus tablet: 151,475 points, second place!

Xingyi Sky Tablet X1pro: 191,247 points, first place!

"The Sunspider 0.9.1 test shows a significant gap; the iPad 3rd generation is last, even worse than the previous generation. Tegra 3 performs astonishingly, especially the Xingyi Sky Tablet X1pro which is best optimized, with CPU performance twice that of the iPad 3rd generation!"

"For users who like multitasking, the iPad 3rd generation is not a good choice; the Xingyi Sky Tablet X1pro is!"

"Next, we will announce the CPU test results for Rightware BrowserMark:

iPad 3rd generation: 50 points, fourth place.

iPad 2nd generation: 60 points, third place!

Asus tablet: 70 points, second place!

Xingyi Sky Tablet X1pro: 95 points, first place!

"The Rightware BrowserMark test results are very similar to Sunspider 0.9.1. The iPad 3rd generation's CPU is very poor, only about half that of the Xingyi Sky Tablet X1pro."

"It can be said that in terms of CPU performance, Xingyi Sky Tablet X1pro is twice as powerful as the iPad 3rd generation!"

"Next are the GPU test results."

Asus tablet: 72 points, fourth place.

iPad 2nd generation: 80 points, third place!

Xingyi Sky Tablet X1pro: 90 points, second place!

iPad 3rd generation: 140 points, first place!

"The test results are clear. Although the iPad 3rd generation's GPU is relatively powerful, securing first place, the gap with the second-place Xingyi Sky Tablet X1pro is not significant. It did not reach the rumored four times, not even two times, only 1.5 times!"

"Even compared to the fourth-place Asus tablet, the iPad 3rd generation's GPU performance is less than twice that of the Asus tablet."

"Therefore, Apple's official claim of a four-fold difference is pure nonsense."

"After this series of tests, I strongly suspect that the so-called four-fold difference is entirely Apple's unilateral fabrication, with no factual basis."

"I strongly condemn this behavior."

"In reality, the iPad 3rd generation's GPU performance is 1.5 times that of the Xingyi Sky Tablet X1pro, while the Xingyi Sky Tablet X1pro's CPU performance is twice that of the iPad 3rd generation!"

"Overall, both sides have their strengths. The so-called four-fold difference is entirely Apple's malicious business tactic to smear a competitor."

"As for tests in areas like camera performance and multi-program operation, there's no need to conduct them; the Xingyi Sky Tablet X1pro is several times better than the iPad 3rd generation."

As soon as this video was released, it caused a sensation across the internet, and the comments below became lively:

"Oh my god, Apple cheated? That's shameless, absolutely shameless."

"I suspected it at the time: how could Tegra 3 and A5X, both from the same generation, have a four-fold difference? Turns out Apple cheated."

"Cheating even on this, Apple is shameless, deceiving consumers!"

"There's no way around it; the iPad 3rd generation's GPU is only somewhat stronger, with a 50% advantage, so they had to inflate it to 400%!"

"50% inflated to 400%, a whopping eight times the exaggeration. Apple 6!"

"By this logic, is the Xingyi Sky Tablet X1pro's CPU 16 times that of the iPad 3rd generation?"

"Hahaha, you could say that."

"The iPad 3rd generation's CPU is trash!"

"The iPad 3rd generation only has a good screen and a slight GPU advantage. Other aspects like anti-freezing, RAM, camera, split-screen, beauty mode, exterior design, texture, etc., are all inferior to the Xingyi Sky Tablet X1pro. It's better to buy the Xingyi Sky Tablet X1pro."

"Yes, no more hesitation. I'm returning the iPad 3rd generation and pre-ordering the Xingyi Sky Tablet X1pro at full price!"

"By the way, isn't there any exaggeration in the blogger's test? What if he also cheated?"

"How could he cheat? He tested it in an Apple flagship store, using a prototype of the iPad 3rd generation. How could he cheat?"

"As for the control group scores, just find a device and test it yourself."

"Exactly, the blogger's whole process was fine, the iPad 3rd generation is just really bad."

"I also found at the Apple experience store that the iPad 3rd generation's fluidity is not even as good as the previous generation iPad, really, it's even a bit laggy."

"Not only is it laggy, but it also drains battery quickly. Observant friends noticed that during the blogger's test, the older iPad only lost 5% of its battery, while the iPad 3rd generation lost 10%!"

"This indicates that the iPad 3rd generation's screen upgrade was too significant, causing its configuration, battery life, and fluidity to all suffer."

"Exactly, it's not even as good as the previous one."

"Then why is Xingyi Sky Tablet X1pro fine?"

"Don't forget, Xingyi Sky Tablet X1pro is quad-core, with an inherent advantage in multitasking, and also has 2GB of large RAM, so naturally, there's no pressure."

"So, the iPad 3rd generation really can't be bought; it's completely outclassed by the Xingyi Sky Tablet X1pro."

Suddenly, public opinion online completely shifted, and everyone realized the problem.

Many users even rushed to return their iPad 3rd generations and full-price pre-order Xingyi Sky Tablet X1pro.

There was no other way; the Xingyi Sky Tablet X1pro was selling too well, already out of stock globally, only available for pre-sale.

As a result, Xingyi Sky Tablet X1pro sales surged again, quickly returning to a daily full-price pre-order volume of 200,000, or even more.

However, the full-price pre-orders for the iPad 3rd generation plummeted rapidly, directly halved.

Forget 200,000, it didn't even reach 100,000!

After all, aside from the screen and GPU, the iPad 3rd generation was inferior to the Xingyi Sky Tablet X1pro in all other aspects!

Coupled with Apple's fraudulent tests, deceiving the public, it further aroused public disgust.

Seeing this scene, Wang Yi smiled faintly:

"Now Apple should be uncomfortable, but what's even more uncomfortable will be after the iPad launches."

"Why?"

Jian Ziyan was full of curiosity.

Wang Yi smiled faintly:

"High-resolution screens are not easy to drive; they are very demanding on specifications!"

"The Xingyi Sky Tablet X1pro, with its 1920x1200 resolution, is already very demanding on specs. For this, I directly went with a quad-core processor and upgraded to 2GB of large RAM."

"The iPad 3rd generation, on the other hand, has a 2048x1536 resolution, slightly higher than ours, and thus even more demanding on specs. With its dual-core CPU + 1GB RAM, achieving smooth performance is too difficult."

In its previous life, the iPad 3rd generation suffered from too large a resolution upgrade, jumping from the 2nd generation's 1024x768 resolution directly to 2048x1536 pixel resolution, which resulted in the 3rd generation being slightly laggy and less fluid than the 2nd generation.

In aspects like gaming experience, the 3rd generation was inferior to the 2nd generation.

In fact, many companies make this mistake.

For example, most first-generation 2K screen phones were full of gimmicks, had poor user experience, terrible battery life, and laggy systems!

They were not as good to use as 1080P.

Similarly, Apple is currently facing this problem.

Including the Xingyi Sky Tablet X1pro, if it weren't for the quad-core + 2GB RAM, it wouldn't be able to handle it either!

Jian Ziyan suddenly understood, then couldn't help but say:

"The Asus tablet also has an Nvidia quad-core and a 2GB RAM version. Why is its performance so poor? Not even as good as the iPad 3rd generation."

Wang Yi chuckled:

"Because they didn't tune it well. Nvidia's quad-core processor is powerful, but it also generates a lot of heat. Once it overheats, it throttles down, leading to higher power consumption, more severe heat, and worse performance!"

"The Xingyi Sky Tablet X1pro, on the other hand, employs multiple cooling solutions to ensure that it doesn't overheat or throttle down during demanding games, thereby maintaining high-performance operation."

"Additionally, we put a lot of effort into algorithm tuning to achieve such results."

"I see." Jian Ziyan suddenly realized, "No wonder the Asus tablet performed so poorly; it turns out the heat dissipation wasn't done well, and the algorithm tuning was also subpar."

As a reborn person, Wang Yi understood that powerful performance does not necessarily mean a powerful user experience.

Only with powerful performance + excellent heat dissipation + outstanding tuning can a chip's full potential be unleashed.

In its previous life, some Snapdragon chips were a collective disaster; no one could tune them well, and no one could suppress their issues.

Others were tuned well by individual companies, managing to suppress issues, while other companies directly "flipped the car," leaving much to be desired.

Nvidia's quad-core processor has powerful quad-core performance, but it also suffers severe issues.

Wang Yi could manage it with multiple cooling solutions, but it would be hard to say for other competitors.

For example, the Asus tablet's quad-core Tegra 3 chip had severe issues and serious overheating, making the actual user experience inferior to the Xingyi Sky Tablet X1's dual-core Tegra 2!

Wang Yi knew clearly that Asus was just the beginning; when the HTC ONE X launched, it would also encounter problems.

Other competitors, every single one of them, would collectively "flip the car," especially with summer approaching and temperatures soaring, they would become literally hot to handle.

However, Wang Yi wouldn't explicitly say these things to the public.

Instead, he would only instruct Zhu Changlin to aggressively implement cooling solutions during the design phase!

He also had Old Huang send a top team to work with experts from Xingyi Sky Semiconductor to optimize and tune it, ensuring that Tegra 3 would run very cool on Xingyi Sky phones and Xingyi Sky tablets!

Apple Headquarters.

The sudden change in circumstances caught Cook off guard:

"It's only the third day, and they've already released the test! They've exposed our true colors and caused our sales to plummet. Amazing, truly amazing, incredibly amazing."

According to Apple's estimates, tests wouldn't be released until the iPad 3rd generation launched seven days later.

But the results came out in three days, and they were even tested in an Apple store, which gave Cook a huge headache.

Jesse also looked depressed:

"They tested it in our store, so it's hard to accuse them of cheating now."

"Yes, even if it's difficult, we have to say it. We absolutely cannot admit that Apple falsely cheated!"

"Right, just say that the blogger's test was not standard, and the test results are meaningless."

"Okay!"

Soon, Apple released a statement:

"The GPU of the iPad 3rd generation is indeed excessively powerful, several times that of Nvidia's quad-core chip. The blogger's test was not standard at all, and the test results prove nothing. It was overly biased towards the Xingyi Sky Tablet X1pro, merely a biased 'test'..."

Seeing this scene, Wang Yi said nothing, but Old Huang was furious:

"Alright, before the test, you said it was four times better than our Nvidia, and called us 'five-scum fighters'."

"Now that we've broken through the obstacles and successfully tested, you're saying the test isn't standard and the results aren't valid!"

"So, you get to decide what's black and what's white? Is that right?"

"How the hell can this be tolerated?"

In a fit of rage, Old Huang directly logged onto Twitter and posted a statement using his own account:

"Regarding Apple's previous antics, I originally didn't want to pay attention, but they were simply too shameless."

"Without providing any test data or any test procedures, Apple openly claimed that the A5X's GPU was four times that of Tegra 3, which is pure baseless nonsense."

"Now, a blogger has used a prototype from an Apple flagship store to conduct tests. The results show that the A5X's CPU performance is poor, only half that of Tegra 3, and its GPU is only 50% stronger than Tegra 3, far from the rumored 400%!"

"This test result severely slapped Apple, from top to bottom, and Chairman Cook in the face. It also exposed Apple's nonsense and dirty tactics of fraudulent testing."

"Because of this, Cook and Apple have both started saying the blogger's test was not standard, and the test results are meaningless."

"Then why don't you publish your standard tests?"

"Forget about standards, you don't even have tests."

"These kinds of tactics are truly unbecoming."

"Finally, I hope Cook and Apple maintain integrity and their proper place as people. I hope Mr. Cook acts openly and honestly as a person, and makes devices dutifully!"

As soon as this statement was made, it instantly became a trending topic:

"Dying of laughter, Old Huang curses without using foul language!"

"What does 'acting openly and honestly as a person, and making devices dutifully' mean? I suspect Chairman Huang is making a suggestive comment, but I have no evidence."

"What a great double entendre, Cook must be furious. Hahaha."

"Old Huang must have been so enraged that he personally stepped in to bombard Apple."

"Exactly, Apple is too shameless. Regardless of whether Nvidia's test is standard, at least there's a testing process, data, and transparency. But Apple's test has nothing, just a claim that it's four times better than Nvidia! Absolutely brazen."

"Yeah, if it were me, I wouldn't be able to hold back either."

"This kind of company is unreliable. It's better to choose the Xingyi Sky Tablet X1pro; the iPad 3rd generation is not worth looking forward to."

"The Xingyi Sky Tablet X1pro is too big, I like the Xingyi Sky Tablet X1!"

"Both Xingyi Sky Tablet X1 and Xingyi Sky Tablet X1pro are pretty good. The only bad thing is that they're out of stock, so you have to wait. Frustrating!"

...

Old Huang's bombardment directly silenced Apple.

But there was nothing they could do; they couldn't stand their ground, so of course, they couldn't respond.

When they initially tested for the four-fold result, Apple first overheated the Asus tablet until it began to throttle, and then tested it against the newly powered-on iPad 3rd generation.

Naturally, the GPU performance was more than three times that of the Asus tablet.

For the sake of a gimmick, Jesse then rounded it up to a full four times!

How could they dare to continue testing now?

Wouldn't that be exposing their own deception?

Of course, the war of words still had to continue.

In the following days, Apple and Nvidia engaged in a continuous war of words, a public spat online.

Then Asus also joined in, accusing Apple of malicious defamation...

Wang Yi bothered not to pay attention to this.

Let Apple and Old Huang continue their argument; the longer they argue, the better.

As for Wang Yi, he was about to embark on a new journey—the trial production of self-developed chips!

(End of Chapter)

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