The time point when residents' income surged significantly should be 2012.
Spending in the Tianyi Plaza business district was still relatively high.
Although it was the weekend, there were many people strolling in the plaza, but not many actually entered stores to make purchases.
Every time Tan Jincheng and his group of four entered a shop, if they liked something, they would spend a large sum.
Especially in the gold shop, they bought seventy to eighty thousand yuan worth of gold jewelry and gold bars in one go, which still attracted a lot of attention.
Seeing that the things in their hands were increasing, Tan Jincheng asked,
"How about we eat and then head back?"
Glancing at the things in her son's hands, Zhang Suzhi chuckled,
"Let's go then, it's about time to head back. What do Qingqing think?"
Oh, these women, once they get into shopping mode, they really can't stop.
Perhaps Tan Jincheng's lavishness at the beginning opened up a new world, and later on, Zhang Suzhi also slowly started to adapt to the prices here.
At first, she didn't even dare to buy things for herself, but later on, she slowly couldn't resist, even thinking of bringing some for Tan Lihua who was at home.
"I'm fine, Auntie. You decide,"
Gu Qingqing said softly.
"How about I take a taxi and take Jinyue back, and you two continue shopping?"
Zhang Suzhi thought for a moment and said.
"No, no need. Today is mainly about accompanying you, Auntie, for shopping. We have time anytime,"
Gu Qingqing quickly said.
Actually, there was no need to return to Beicang.
Tan Jincheng also had an apartment near Yongcheng University; they could stay there for the night.
But after thinking about it, Tan Jincheng still held back from saying it.
He thought of that place as a secret base for him and Qingqing.
After putting the day's purchases back in the car, the four of them found a restaurant suitable for both adults and children.
Well, actually, it was KFC, the kind with a children's playground.
It was already two in the afternoon, past dining hours, so only these kinds of places were available.
During this time, Tan Jincheng received a call from Zhao Jinsheng, asking him to visit the district office again next Monday.
The implication was that it had already been settled.
Seeing Tan Jincheng's joyful expression after he finished the call, Gu Qingqing, who was accompanying him to order, couldn't help but ask,
"Is there some good news? You seem so happy."
"Mm, it is indeed good news. The district office should have settled the material I submitted earlier, asking me to go there on Monday for a good chat."
"That fast? You only submitted it yesterday, didn't you?"
"Yes, indeed. This efficiency is truly remarkable; it will save a lot of trouble,"
Tan Jincheng sighed with emotion.
Acquiring Andar took one month from before the New Year to the finalization.
Even then, he had to half-coerce them by threatening to pull out if an agreement wasn't reached, which accelerated the progress, and that was the result after replacing people.
But he only submitted a document yesterday morning, and today a result has been discussed.
And it was the weekend; the difference in efficiency between the two sides was obvious when compared.
As a reborn person, he had the advantage of foreknowledge, but his biggest opponent was time.
Racing against time seemed to be something every reborn person had to experience; only by getting ahead of others can one earn more profit.
If, due to human factors, the project's progress was delayed, like getting up early only to be late for the market, then it would be better not to do it at all.
This was one of the reasons Tan Jincheng didn't articulate when he previously answered Leader Gu's two private questions, one of which was about why it wasn't Yicheng.
Efficiency was what he valued most.
Inefficient partners who couldn't be offended and to some extent even constrained him—what was the point?
"Are you going on another business trip then?"
Gu Qingqing said with some regret.
"Mm, yes. But this time I'm going to Yongkang, which isn't far from your home. How about I visit your home then?"
"It depends on your own schedule. If you have time, it's not impossible, but you need to inform them in advance."
"I will. Do you have anything you want to bring back?"
"Nothing to bring."
"Alright then."
Actually, if it weren't for the urgency of the Andar Auto collaboration, Tan Jincheng should have been on a business trip to Yu Province.
The capital of Yu Province recently held the largest Central Plains electric vehicle exhibition and trade fair.
At the same time, a family car-buying festival was held at the Central Plains International Expo Center.
It could be understood as an auto show for the electric vehicle industry.
Naturally, Flash Motors Technology couldn't miss such an exhibition.
Flash Motors' full range of products, including newly developed electric tricycles, would all be showcased at the exhibition.
Because Tan Jincheng couldn't spare the time, the person leading the team to the exhibition this time was replaced by Lin Yumin.
Car shows are an important way for companies to showcase themselves, and Yu Province is also an important market for Flash Motors Technology.
Not being able to go this time, Tan Jincheng still felt a bit concerned.
This was Flash Motors Technology's first time participating in a major exhibition, and he didn't know what the effect would be.
Entering March, industry competition had already started to intensify.
Perhaps seeing the effect of Flash Motors Technology's marketing, on March 1st, Yadi also partnered with CD Daily to launch a "2006 Electric Vehicle Hero Ranking" campaign.
This campaign would rank complete electric vehicles and brands of accessories like batteries.
Unfortunately, Flash Motors Technology's business volume in the Southwest region had only just begun.
Coupled with the fact that it was an event organized by a competitor, Flash Motors' name was not seen on the leaderboard.
This was actually quite a blow for the Flash Motors brand, which had just started its layout in the Southwest region.
After all, the economic strength of the Southwest region still had a considerable gap compared to the coastal areas.
In the Southwest region, where computers were not common, print media and TV platforms were still important channels for ordinary people to obtain information.
What Tan Jincheng didn't know was that this was an interception campaign specifically planned by Yadi's marketing department, targeting emerging brands like Flash Motors.
There was no helping it.
Since the end of last year, emerging brands like Flash Motors had been too strong.
Especially the Flash Motors and Fengchi series, sales were booming even in the off-season.
The spokespersons they found were more popular than Yadi's, and young consumers only recognized them.
It was truly astonishing.
Similarly, among the popular stars of this era, why didn't S.H.E have that kind of appeal? Their songs were widely known.
Liu Yifei was understandable, as her several TV series had a large audience, so it was normal not to be able to beat her.
But even an unconventional talent show contestant like Chun Ge, who had only a few original works, couldn't be beaten.
This was one of the reasons they couldn't understand.
Seeing that Flash Motors' expansion in the coastal areas could no longer be stopped, the competitor launched some "Voyage Across a Myriad Miles of Sea Territory" campaign, gradually encroaching on their market in the southeastern coastal areas.
The marketing department was also under great pressure.
Since they couldn't suppress them in the coastal areas, they would suppress them in their newly developed regions to slow down their development speed.
It has to be said, this move was indeed somewhat effective, especially the title "Hero Ranking."
Martial arts dramas had been prevalent in the past two years, and audiences were quite receptive to the term "Hero Ranking."
Plus, CD Daily was the largest local newspaper, with many units subscribing to it.
Today's street newspaper kiosks still exist.
These past few days, the Southwest region promotion team indeed encountered considerable resistance.
Ever since the Hero Ranking came out, several terminal stores that had originally been agreed upon were snatched away by Yadi.
The other party chose to sign a supply contract with Yadi.
Some terminal stores that were still in the wait-and-see stage cited Flash Motors not being on the Hero Ranking and not being a regionally well-known brand as reasons, wanting to use this to push for lower prices and negotiate for more discounts.
The Southwest team had actually already reported back to Tan Jincheng, but during this period, he was busy with business trips, and after returning, he wanted to quickly finish dealing with the Andar matter.
Furthermore, Zhang Xuhui had already gone to the Imperial Capital, and the new secretarial team was not yet proficient in cooperating with Tan Jincheng, which is why he hadn't seen these reports from the Southwest region.
If it were Zhang Xuhui, he should have reported back to Tan Jincheng much earlier.
However, this also related to the overall direction of Flash Motors Technology's marketing strategy.
Influenced by Tan Jincheng, Flash Motors Technology's overall marketing direction was generally still skewed towards online media, not placing as much emphasis on print media.
Tan Jincheng, with his modern-day thinking, fully understood the power of the internet.
In the era of the internet's initial explosion, those with computers at home generally had good economic conditions or were parents willing to create opportunities for their children.
Regarding computers and the internet, whether parents or post-80s/90s like Tan Jincheng, all had a partial understanding and were in a phase of daring to try new things, not being so resistant to advertorials and advertisements on the internet.
Perhaps currently, their purchasing power was still insufficient, but a few years later, these people would be the main labor force in society.
By then, a brand that had grown with them online would become their preferred choice for shopping.
This also applied to the choice of spokespersons.
Liu Yifei had always been the "white moonlight" in the hearts of LSPs.
There were many haters online, but more people liked her, and she had no major scandals for so many years.
In the Qidian Entertainment Section, most of the writings were about her.
Who knows, perhaps later it could even add some sales to the Fengchi series?
Hmm?
A reborn person using web novels read on Qidian before rebirth, then finding business opportunities from them, and milking Qidian for profit?
"You've registered Orange Technology. What are you going to do with it? What products will you make?"
Gu Qingqing was still quite concerned about the newly registered Orange Technology.
"What's wrong? Do you have any ideas?"
Tan Jincheng looked at her somewhat surprised and said.
"Didn't you ask my cousin to prepare for a job change before? Now you've registered the company. I want to ask if you already have ideas for products."
Zhang Suzhi took Tan Jinyue to play in the children's area.
Gu Qingqing was no longer as reserved as before, sitting beside Tan Jincheng and smiling mischievously at him.
"Indeed, I have some ideas. This company is considered my personal one. I plan to rent or buy another office building, first establish the company's foundation, then recruit some programmers, and build up the framework first."
The business philosophy of internet companies is somewhat different from that of physical enterprises, but ultimately, it's still about how to create a product that becomes an instant hit and can make money.
Where to start, how to make Orange Technology leave its mark on the internet, and where to make a breakthrough, is the most crucial.
(End of Chapter)