After giving Shen Zheng his instructions, Jiang Cheng set his phone down, picked up the wine glass on the table, and took a sip.
Seeing that everyone still looked ready to listen attentively,
Jiang Cheng continued, "Where was I just now?"
As soon as he finished, Zhang Yiming beside him said eagerly, "You were talking about Taobao's e-commerce live streaming."
Zhang Yiming looked forward to Jiang Cheng's next words more than anyone else in the room.
After all, he was the founder of ByteDance Company.
Both ByteDance and TikTok were built on his life's work.
No one present wanted ByteDance to thrive more than he did.
"In my view," Jiang Cheng began, "after a short-video platform captures users, it integrates live streaming and ushers in an era of nationwide streaming. Next, it launches e-commerce live streaming to seize the online shopping market."
"Taobao's live-stream e-commerce model has already begun. While it's still in its infancy, this rise will inevitably replace the physical market."
"This model will change the way we shop, shifting from one-on-one sales in physical stores to online live-stream sales."
"It's bound to deal a heavy blow to the real economy, yet it's a Pandora's box that, once opened, can't be shut."
"The box was opened by Taobao Live, and now TikTok must follow. Thanks to our user stickiness, we'll target not just the female market but the entire population."
After listening, Zhang Yiming said, "E-commerce live streaming has saved many small manufacturers. If we integrate it into our short-video platform, we'll need to build a shopping mall inside TikTok?"
Jiang Cheng nodded. "We'll open TikTok Shop and product links. Even in daily short videos, product links can be embedded. Even when we're not live, viewers scrolling through our videos can still buy products. This is the age of advertising!"
His words sent the room into deep thought again.
Even Chen Xueer, who had remained silent beside him, couldn't help glancing at Jiang Cheng twice.
Anyone paying attention would notice that within half an hour her gaze toward Jiang Cheng had changed completely.
Now her eyes held surprise and admiration.
Some had initially thought Jiang Cheng was merely recycling Taobao's leftovers.
Or simply copying from other platforms.
After all, he was young—how forward-thinking could he be.
But as they listened, they found his integration ideas sound and the potential market huge.
Two minutes later, faces brightened; everyone stood and applauded Jiang Cheng enthusiastically.
"Excellent! Mr. Jiang's proposal is fantastic."
"I agree—Mr. Jiang's business instinct makes me feel humbled."
I can't help but admit defeat; the young think differently.
Seeing these big shots suddenly stand, onlookers cast curious glances.