"I insist on quick entry and exit, and that liquidation must be completed within half a year. This isn't about being conservative. You must remember that after this year, from next year onwards, the window for massive profits in real estate will be completely closed. Profits will be thin, capital returns slow, and there will be many policy variables. It will no longer be an era where you can make money just by closing your eyes and buying land."
The moment he finished speaking, the private room door was gently pushed open, and Jiang Churan and Shen Shuang walked in side by side.
Both of them had suppressed the emotions they felt in the restroom. Jiang Churan still looked gentle as she walked to her seat and sat down.
Shen Shuang lowered her head, her fingertips gently tracing the rim of her cup as she quietly sat back in her seat.
When she looked up, she quickly glanced at Jiang Cheng and Xu Yan before swiftly looking away. She didn't say a word throughout, just quietly listening to the men talk.
The atmosphere at the table eased slightly with their return.
However, because of Jiang Cheng's words, the previous boisterous noise of clinking glasses seemed to be suddenly wiped away by an invisible hand.
The slight hum of the air conditioner became clear, and the air was filled with the lingering smell of alcohol and a certain heavy realization.
Wang Congcong's reaction was the most intense.
This wasn't the first time he had heard Jiang Cheng say something similar to him.
His signature cynical smile completely froze on his face.
The hand holding the wine glass hung in mid-air for a few seconds before he slowly lowered it, the bottom of the glass making a soft 'clink' as it touched the table.
Seeing that Wang Congcong didn't speak, Shen An said, "Brother Cheng's words hit home. With the mess at the Company right here, who wouldn't be panicked? My family's foundation is rooted in real estate. If the industry really goes under, no one will escape. To be honest, my dad was also lamenting this when I talked to him last night..."
The previous two times Jiang Cheng gave pointers, he hadn't laid it out so clearly.
His excitement and speculative mindset from participating in this operation quickly cooled down, transforming into deep relief and a solemn sense of responsibility.
His own Wanda Group had already started shouting about 'the century fire sale,' 'cutting off limbs to survive,' and 'the double kill of stocks and bonds' two years ago.
But shouting was one thing; the results weren't good.
The first two times Jiang Cheng spoke, he mostly thought Jiang Cheng just had a strong grasp of the market or even some inside information from above.
But after getting to know him, he found that Jiang Cheng not only had a strong background but also incredible business acumen.
Like his own family, did they not have people at the top?
Could they not hear the rumors?
Not at all. Richest Man Wang caught the trend and, with his background, easily became a business tycoon.
But now the trend has passed, and it's time to test the person's decision-making.
Most people who get rich overnight actually have an element of luck.
But once the market changes, if your decision-making isn't good, there are plenty of people who go bankrupt in an instant.
The Wang Family has now reached this stage as well.
On the surface, it looks as prosperous as the Company, but in reality, the foundation has long been riddled with holes created by high leverage.
The returns from Cultural Tourism City are agonizingly slow, overseas projects have tied up billions in cash flow, and commercial management and real estate are mixed together in a muddled account.
They talk about cutting off limbs to survive and moving towards light assets, but they can't bear to let go of the quick money from real estate. The more they try to untangle it, the messier it gets, and the more they hold on, the more exhausted they become.
A while ago, the banks quietly reduced their credit lines. While it looks calm on the surface, they've been robbing Peter to pay Paul behind the scenes.
They're afraid that one day they really won't be able to hold on and will follow in the Company's footsteps.
Qin Fen slowly leaned back against his chair and nodded.
The Qin Family's foundation is relatively independent, but it's not unaffected by the overall economic trend.
Jiang Cheng's words made his evaluation of this young 'leader' rise once again.
In his heart, Jiang Cheng was not only a business prodigy but also a master strategist.
His thought of 'following Jiang Cheng closely' was now as solid as a rock.
He didn't say much, only uttering a single word in a deep voice: "Brother Cheng is right."
Unlike Qin Fen, as a channel operator, Wang Zheng thought more practically.
His expression also became serious: "Brother Cheng, then... those buyers we're looking for, will they also soon feel the chill? Should our pace and price for this round of sales be more... decisive?"
He began to adjust the subsequent execution strategy, considering how to implement Jiang Cheng's macro judgment into micro operations.
Jiang Cheng looked at him: "This time, we only deal with high-quality real estate in a quick-in, quick-out manner. It's not that the entire real estate market is failing, but rather a polarization between hot and cold. Land auctions are failing more often, and premium rates are falling. The market is already showing signs of fatigue. So, we must sell within half a year at the latest to ensure maximum profit..."
The three girls nearby, although they might not fully understand terms like 'policy variables,' 'leverage,' and 'window periods,' clearly understood the sudden change in the atmosphere.
From the men's ambitious planning moments ago to the current spread of solemnity, awe, and even a hint of chill.
This strong emotional shift allowed them to intuitively feel it.
The weight of Jiang Cheng's words was enough to influence the fate of these prominent families.
They exchanged glances, seeing the same shock in each other's eyes, and as they looked at Jiang Cheng, an undeniable and deepening admiration and curiosity.
Wang Zheng responded: "Then my commercial office team at Modu Sea will also only do short-term proxy operations to cash out, no longer taking long-term holding projects, and follow Brother Cheng's rhythm."
Jiang Cheng smiled: "As long as you understand. Enough said, let's first earn this bit of pocket money securely."
"