"'RWBY' Special Feature
Introduction: A short promotional animation produced by Mr. Yosuganosora (team). The content is highly innovative and exceptionally well-made. Although there are only four short promotional animations, each possesses its own unique highlights, giving viewers completely different animation experiences. As a result, it has won the affection of the majority of anime enthusiasts, and its action choreography has even received praise from the famous Hollywood Chinese action director Liu Long.
Specific Content: 'Red—Crescent Rose,' 'Yellow—Ashen Paradise,' 'Black—Leaping Shadow,' 'White—White Oleander'
Content Elements: Action, hype, combat, music, budget-burning production quality
Total User Clicks: 89,374,618
User Followers: 2,173,948
Overall User Approval Rating: 99%.
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"'RWBY' General Discussion Area
User Followers: 1,652,765
Total Discussion Threads: 7,672,876
Fan Art Section: 'My Attempt at Drawing Yang,' 'Blake Wearing a Kimono,' 'Ruby and Candy,' 'Detailed Structural Diagram of the Moonlight Greatsword,' 'Mirror World'······
Excellent Threads: 'Analysis of the Weapon Designs in 'RWBY',' Analyzing the Worldbuilding of 'RWBY' Through the Four Promotional Shorts,' 'Professional Breakdown of the Action Choreography in the Yang Trailer,' 'Dance Choreography That Amazed Professional Dancers,' 'Theme Music Extraction,' 'Popularity Poll for the Four Main Characters'······
Ordinary Threads:
['I really love the fourth character trailer! The dance was so beautiful. The first time I watched it, I felt completely captivated both physically and mentally.'] — Views: 3415, Replies: 276
['Does anyone have the 3D models from the 'RWBY' series? I want to extract them to make MMD videos. Of course, I won't do anything evil with them···'] — Views: 87,491, Replies: 1,476
['Yang is actually Chinese!? What a messy character setting.'] — Views: 176, Replies: 12
['The impressions I got after watching the four trailers: Ruby Rose = China, Yang = America, Blake = Japan, Weiss Schnee = Britain? Not sure why I ended up with those impressions.'] — Views: 17,265, Replies: 875
['I was introduced to this anime by someone else, and the animation quality is really amazing. Can anyone tell me where I can buy the BD collection?'] — Views: 1,872, Replies: 18
['I heard the movie version will come out before June? I can't wait any longer! Starting the countdown now···'] — Views: 917,276, Replies: 8,926
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After officially confirming the partnership between 'RWBY' and the 'Fakebook' website, Fakebook, which bore the responsibility of promotion, spared no effort in helping 'RWBY' accumulate even more popularity. With approval from the company's upper management, Robert opened a dedicated feature section for 'RWBY,' something only major anime productions were qualified to receive. They freely created user discussion forums, promoted them through banner advertisements in the anime section, and organized various online events related to 'RWBY.'
'RWBY' Original Art Competition, auction of storyboard drafts personally drawn by Kamiyā Yuu, 'Limited Edition Yosuganosora Artbook,' online cosplay competitions, original soundtrack CD sales······
The users' response did not disappoint Robert. Riding the wave of the movie adaptation announcement and the popularity generated by these events, the 'RWBY' feature section and discussion area quickly became one of the hottest large-scale topics in the anime section. For any work, active fan interaction was the best way to maintain popularity, especially in terms of social engagement.
It had to be said that making money from hardcore otaku was incredibly easy. After this series of events, the Fakebook anime section, as the organizer, not only failed to lose money but actually earned quite a bit. Among them, a storyboard draft personally drawn by Kamiyā Yuu was auctioned off at the high price of 210,000 US dollars, and the buyer was the popular Russian online streamer, Leonid.
As for the artbooks and soundtrack CDs, the website sold as many as it could produce. They remained in an emergency out-of-stock state twenty-four hours a day.
With fame, profit, and reputation all achieved, 'RWBY' had now become the signature title of Fakebook's anime section, attracting a massive number of users and leaving Robert, as the anime section supervisor, overjoyed. These achievements had already far exceeded this year's performance targets. Unless something unexpected happened, not only would he receive a substantial year-end bonus this year, but his position and authority would also rise considerably.
If Robert had one regret, it was that Kamiyā Yuu planned to conclude the series after finishing the 'RWBY' movie version. Otherwise, Robert was confident that with his operational ability, he could develop 'RWBY' into a famous anime IP. Once it officially hit the big screen, its box office performance might even surpass those hundred-million-dollar blockbuster productions.
Knock knock.
"Hey~ Robert."
A young man with long golden hair knocked on the glass office door. His facial features were deep and well-defined. By either Eastern or Western beauty standards, he looked like a carefree Western nobleman.
Robert, who had been browsing the 'RWBY' discussion forums, hurriedly stood up. A warm smile bloomed across his slightly plump face as he welcomed him enthusiastically.
"Welcome, David!"
David Smith had become the head of Fakebook's music section while still only in his twenties. Relying on that position, he had also managed to establish himself fairly well within America's pop music scene.
David walked in and casually sat down in front of the desk, raising the documents in his hand with a gentle smile.
"The third batch of soundtrack CDs has already been rushed out. Same handling method as before?"
The CDs David referred to were the 'RWBY' theme song CDs Robert had urgently commissioned him to produce. Thanks to David's extensive connections, he quickly found a factory willing to take the job. As the middleman, David took a one percent commission fee for every CD produced.
It wasn't that things couldn't be done without David's introduction, but with his involvement, both the production funding and quality were guaranteed. The savings in production costs alone far exceeded the referral fee.
Robert sat down and nodded.
"Yes, just send them out according to the pre-ordered delivery list."
David folded his arms and smiled.
"You probably didn't call me over just for that, right? Even though I look like this, I'm actually pretty busy."
Robert gave him a strange look from head to toe. Every time he looked for David, he never seemed to be doing any real work, yet he still had the nerve to say that.
Helpless, Robert shook his head.
"David, the reason I invited you here this time is that I wanted to ask whether you could introduce me to a professional voice acting company. It doesn't need to be very famous—as long as they're capable."
David pondered for a moment before smiling.
"There is one. Is this for the dubbing work on the 'RWBY' movie version?"
"The movie version's workload is too large. Mr. Yosuganosora would need to spend a huge amount of additional funding to find professional English voice actors over there, so this time the dubbing work will be entrusted to our side."
"OK~ I quite like this anime too, so I'll introduce you to a good company."
David smiled and waved his hand. After thinking for a moment, he added:
"As repayment, introduce Mr. Yosuganosora to me. You could say I'm half a fan of his anime, too."